Festival weekends in Austin, tournament megaplexes around Dallas and Houston, Hill Country weddings, fairs in every county — the travel dollars are already moving. Bookend pays the business that created the trip on every one of those bookings.
These are the TX markets where we have mapped lodging operators — the businesses that actually hold the beds your guests end up in. Counts and rates come from our own supply bank, not from a rate card.
| Market | Lodging operators | Median nightly rate | Priced listings |
|---|---|---|---|
| Austin | 122 | $260 | 178 |
| Houston | 59 | $275 | 21 |
| Waco | 56 | — | 0 |
| Dallas | 53 | $245 | 272 |
| Corpus Christi | 52 | — | 0 |
| Galveston | 50 | $185 | 333 |
| Boerne | 47 | — | 0 |
| New Braunfels | 47 | — | 0 |
| Fort Worth | 47 | $250 | 22 |
| Amarillo | 46 | — | 0 |
Working out what a block would cost you against these rates? Run it through the attrition calculator.
Anywhere people travel to spend money with you. These are the TX businesses where the adjacent spend runs hottest:
Different kind of business? See all twelve niches — or just ask below.
Austin leads the state by a wide margin in mapped operators, with Houston, Dallas and Fort Worth behind it. The more interesting supply is outside the metros: Fredericksburg, New Braunfels and Boerne carry Hill Country weekend demand, and Galveston and Corpus Christi absorb coastal event traffic that the metros never see.
Distance. A regional tournament, rodeo or festival in Texas routinely draws from a radius that would cross three states anywhere else, which turns a day event into an overnight one for a large share of the audience. Those guests are making a lodging decision whether or not the organiser is part of it.
They cover a fraction. A block is sized against a guess at attendance made months out, and the families who travel furthest are the ones most likely to book a rental instead of the contracted hotel. The organiser carries the attrition risk on rooms the audience routed around.
Six questions about what you sell and how many customers you get, and we'll map the adjacent spend in your TX market.